How much YEET! is too much YEET? the latest edition of Monday Night Raw, when Jey Uso cut his final promo before heading to WrestleMania 41, where he will face Gunther for the World Heavyweight Championship in a match that has been discussed a lot, and not always for the right reasons.
The previous week, Jey silenced his doubters by cutting an intense, emotional promo, where he shed the skin of the fun-loving, YEETING merchandise machine to let Gunther know that he made a massive mistake in brutalizing Jey's brother, Jimmy, the week before. That Jey was one that all fans could get behind, and one worthy of carrying a world title. The Jey from this week, however, showed nothing of that nuance and reverted to some nasty old habits.
Jey Uso Was Back to Old Promo Habits on the Last Raw Before WrestleMania
Catchphrases and Slogans Are Not Enough to Make a World Champion
Coming late in the show, Jey this time did not have a target for his anger, as Gunther had already cut an excellent promo earlier in the show. Jey jumped on the announcers' table and proceeded to tell the crowd that Gunther is scared of him and that he would beat him at 'Mania and take the title for his family and his fans. If a "basic babyface phrases handbook" existed, it would contain Jey's promo verbatim. No mention of Jimmy, no trace of the vulnerability he showed the previous week when he itted being scared of Gunther. He led the crowd into Yeeting in tune with his promo, and that's about it.
Gunther, on the other hand, kept doing his job in making this feud feel alive and interesting. Stepping out of the silence from the previous week, he cut the perfect image of an intense, raging heel who promises to do unspeakable things to his opponent. Everything was there: the intensity, the words, the acting (and let's not forget that Gunther's first language is not English). Fans who say that Gunther has been carrying this feud now have new proof to their argument.
Jey Needs to Find Something New If He Wants to Be a Believable World Champion
Putting the championship on Jey is not necessarily a mistake. WWE has to capitalize on a Superstar's popularity when this explodes, lest they risk it petering out and wasting an opportunity, as it kind of happened with LA Knight. The live reactions to Jey are as undeniable as his merch sales, and he has his legion of diehard fans ready to defend him at all costs. However, once the belt is on him, the true journey begins, and it's best if everyone forgets that last promo, then.
A babyface champion needs to be many things, but the most important, perhaps, is relatable. It's cool to cheer for the popular guy or gal and repeat their catchphrases, but that's only the first level. Stone Cold did not become Stone Cold only because of Austin 3:16. His massive popularity came from him personifying a working-class hero rebelling against the evil boss, something that everyone could relate to. Cody is cool and has a catchy song, but his struggle against the Bloodline is what made him really over with WWE fans. Jey needs to find that element, which ittedly shone in his work of the past weeks, and carry it into his championship reign if he wants to really thrive at the top.
Is WWE Already Giving Up on Jey Uso?
That Promo Was Way Too Short
The most troublesome takeaway from Jey Uso's promo on the go-home edition of Raw was its length, or rather its brevity. His actual time on the microphone lasted just two minutes, while Gunther had more than double. The show was packed, of course, but one can't help but make a comparison with the segment that came after, with Reigns, Rollins, and Punk brawling ahead of their Night 1 main event. Many fans already complained that the World Heavyweight Championship match has been kicked out of the main event again to make room for more popular stars and to accommodate CM Punk's wish to main event 'Mania. Jey's performance only threw more fuel on the fire.
It's hard to understand or predict where WWE booking is heading, at times, even when it's at its best, so what follows is mere speculation, but what if management has already given up on the idea of betting on Jey as the face of one of the brands? After all, a brief championship reign could be enough to solidify his status and let the YEET ship sail smoothly for more time, before putting the belt back on Gunther. Hopefully, during his time as champion, Jey Uso will be able to find something that lets him go beyond the YEET! chants. What is sure, however, is that the controversy around this feud won't end with their match at WrestleMania 41.