There's no debate that director Quentin Tarantino is a certified legend in the realm of cinema. After kicking off his career in 1992 with the fabled thriller Reservoir Dogs, Tarantino set the bar high for himself. Two years later, he followed up with Pulp Fiction, an iconic work within the industry and arguably one of the best films ever created. Since then, Tarantino has periodically released several movies throughout the years that never seem to waiver in quality. His most recent project, Once Upon a Time in Hollywood, proved that his creative well hasn't run dry.
Tarantino has a one-of-a-kind directorial style, incredible characters, and his movies tend to have common characteristics. Typically, a Tarantino film employs a non-linear plot, thoughtful pop culture references, and vivid violence. Additionally, he has expressed a hatred for product placement in cinema. Consequently, Tarantino implements fictional products that only seem to exist in his movies. Without a doubt, the most famous example is the "Big Kahuna Burger," which was first popularized by Pulp Fiction. The burger is so iconic that it has managed to appear in other films — even outside the Tarantinoverse.
8 Reservoir Dogs (1992)
Mr. Blonde's Big Kahuna Burger Soda
Reservoir Dogs accomplished so much with the space it was provided. With a limited number of characters and environments, Tarantino effectively created a masterpiece with very little room to work. This was also one of the few instances where Tarantino cameoed in his own films. Although he played the minor character of Mr. Brown, it was the first demonstration of his impressive acting ability.
Mr. Blonde's real name is Victor "Vic" Vega, the brother of Vincent Vega in Pulp Fiction.
Reservoir Dogs also represented the first appearance of Big Kahuna Burger products in any film, which would prove to set off a chain reaction of fictional product placements down the line. When Mr. Blonde (Michael Madsen) first arrives at the warehouse, Mr. White (Harvey Keitel) and Mr. Pink (Steve Buscemi) are throwing down with each other. As soon as he enters the room, Mr. Blonde is seen drinking out of a Big Kahuna Burger to-go soda cup as he eyes the two characters behind his Ray-Bans.
7 Pulp Fiction (1994)
Big Kahuna Burger Exposition
Tarantino's Pulp Fiction was undoubtedly the most prominent example of the Big Kahuna Burger in any movie, and certainly the most iconic. While it wasn't the first appearance, it's the moment that transformed Big Kahuna Burger from a short-lived product placement to a beloved fictional franchise. It takes place during the famous scene where Vincent Vega (John Travolta) and Jules Winnfield (Samuel L. Jackson) pay a visit to an apartment to collect a debt owed to Marsellus Wallace (Ving Rhames). Jules approaches Brett, (Frank Whaley) who is eating a Big Kahuna Burger for breakfast.
Jules questions him, asking about his meal: "Big Kahuna Burger? That's that Hawaiian burger t. I hear they got some tasty burgers." He then asks to try the sandwich, before delivering the famous line: "Hmm. That is a tasty burger!" The fictitious product placement added so much to the scene. Jules' fascination and inquisition about the elaborate burger offered a comic tension relief that made his next move unpredictable. If it was some run-of-the-mill, off-brand burger, it would've lacked the creativity that makes this scene so iconic and unique.
6 Four Rooms (1995)
Big Kahuna Burger Cup On The Bar
In consideration of his resume of films, Tarantino's Four Rooms is often forgotten about. Although it wasn't an individual project from the fabled director, he co-wrote and co-directed the movie alongside Alexandre Rockwell, Allison Anders, and Robert Rodriguez. The movie is a comedic anthology broken up into segments, with each director taking on one of them. In its most basic form, the plot is about a bellhop named Ted (Tim Roth) who is in charge of taking care of a hotel during New Year's Eve. Tarantino also makes an appearance in the film as Chester Rush, a minor character.
In the segment "The Misbehavers," a carton of Red Apple cigarettes can be seen, which is another fictitious Tarantino product.
The Big Kahuna Burger Easter egg in Four Rooms is short-lived, but certainly a hidden gem within the plot. The last segment, dubbed "The Man from Hollywood", takes place in the penthouse of the hotel. Norman (Paul Calderón) bets his finger against Chester's car that he can light his Zippo ten times in a row. Chester offers Ted $1,000 to serve as a referee for the challenge and cut off Norman's finger, should it go that way. As Ted listens to Chester's proposal, there is a Big Kahuna Burger cup sitting on the corner of the bar.
5 From Dusk Till Dawn (1996)
Seth Gecko's Big Kahuna Burger Takeout
Without a doubt, the best acting performance of Tarantino's career comes in his role as Richard Gecko in Robert Rodriguez's 1996 horror-action flick From Dusk Till Dawn. He plays an awkward, creepy, unpredictable character running from the police after a robbery. Richard carried out the murderous crime with his brother, Seth Gecko, portrayed by George Clooney. The two ultimately desire to cross the border to Mexico to escape their apprehension. The Big Kahuna Burger reference appears very early on in the film, and for just a short moment.
After the two hold up a liquor store, killing multiple people, they take shelter in a local inn to evade the law. In the room, Richard holds bank teller Gloria Hill (Brenda Hillhouse) hostage before killing her. When Seth finally returns to the inn, he brings back a takeout bag from Big Kahuna Burger with a meal from him and his brother to share. Although it is merely an Easter egg, it speaks to the insanity of Tarantino's character. He has no problem happily scarfing down a burger, even though he just brutally defiled and murdered an innocent woman.
4 Romy And Michele’s High School Reunion (1997)
Big Kahuna Burger Bag On The Couch
Romy and Michele's High School Reunionmarks the first instance that a Big Kahuna Burger product appears on-screen in a film where Tarantino has no technical affiliation. The story follows Romy White (Mira Sorvino) and Michele Weinberger (Lisa Kudrow) who live together in Los Angeles. Romy is a cashier for a Jaguar dealership, and Michele doesn't have a job. With a high school reunion coming up, the two make an effort to put up a facade that they are extremely successful.
As Romy and Michele sit in their apartment and munch down on snacks, they discuss the idea of dres as executives during the reunion to appear wealthy. On the couch behind them, there is a crumpled Big Kahuna Burger takeout bag. There is speculation that the reason Big Kahuna Burger made an appearance in the film was because actress Mira Sorvino was dating Tarantino at the time. Thus, it was meant to be a friendly nod to him and the film universe he created.
3 The Adventures Of Sharkboy And Lavagirl (2005)
Max's Big Kahuna Burger Bag And Drink
It seems like the 2005 cult classic The Adventures of Sharkboy and Lavagirl would be the least likely film to contain a reference to Big Kahuna Burger. However, it makes more sense when considering that the director of the film is Robert Rodriguez. Tarantino and Rodriguez have been close friends for ages and collaborated on numerous projects. Rodriguez was also a member of Tarantino's production company, known as "A Band Apart."
Two of the aforementioned films to feature references, Four Rooms and From Dusk Till Dawn, were both Rodriguez projects. Upon initial viewing of The Adventures of Sharkboy and Lavagirl, most would certainly fail to make the connection to Tarantino's films. It's a small reference, and it's easy to miss. It takes place during Max's (Cayden Boyd) dream when he meets Sharkboy (Taylor Lautner). As Max sits on the dock fishing, there is a Big Kahuna Burger takeout bag and drink sitting on a small crate next to him.
2 Death Proof (2007)
Stuntman Mike Asks About A Billboard Near Big Kahuna Burger
Considering Tarantino's star-studded filmography, his 2007 horror action film Death Proof gets the least amount of love. In yet another collaboration with the director, Death Proof is part of a double feature with Robert Rodriguez's Planet Terror. When the two films are combined, they are collectively referred to as Grindhouse. The film stars Kurt Russell, who plays Stuntman Mike, a murderous, crazed body double who prays on women. He has souped up his car to make it death-proof, but only for himself, and uses it to carry out his violent acts.
Things begin to change for Mike when he ultimately meets his match: three girls and their stuntwoman friend, Zoë Bell, who plays herself. Although there is no visual reference to the Big Kahuna Burger, it is alluded to in the dialogue. Midway through the film, when Stuntman Mike is talking to Jungle Julia (Sydney Tamiia Poitier) outside a bar, he mentions the burger t. After explaining that she is a local DJ, he inquires, "Wait a minute. You've got a billboard by Big Kahuna Burger, don't you?"
1 Once Upon A Time In Hollywood (2019)
Big Kahuna Burger Bus
This 2019 blockbuster marked Tarantino's ninth film, and he didn't fail to deliver. Once Upon a Time in Hollywood explores the Golden Age of the film industry. Set in Los Angeles during the 1960s, the story follows the career of Rick Dalton (Leonardo DiCaprio) and his stuntman friend Cliff Booth (Brad Pitt). Compared to his other movies, there are a massive number of Once Upon a Time in Hollywood Easter Eggs.

Once Upon A Time In Hollywood's Epic Finale Had One Major Challenge
Stuntwoman Kimberly Shannon Murphy reveals Once Upon a Time in Hollywood's epic finale fight had one major challenge during production.
Oftentimes, the film feels like a love letter to Tarantino's previous works, given the amount of hidden references there are. It includes everything from callbacks to Inglourious Basterds, Kill Bill, and Reservoir Dogs to more nuanced pop culture allusions. Given the nature of the film and its placement in Quentin Tarantino's career, there was no doubt Big Kahuna Burger was going to make an appearance. At one point in the film, a bus es by with an ment logo for the legendary Hawaiian burger t.